Business Model & Awareness Challenges

Hi Everyone,

My practice is Purity Patient Advocates LLC and I am based north of Atlanta. 

I work with families and high-level individuals to mitigate the risks of medical misdiagnoses and gaps in care — including those caused by poor communication across providers — safeguarding their health, quality of life, and legacy before issues escalate. 

Drawing on over 20 years of experience navigating complex healthcare challenges, and my own personal journey, I provide strategic guidance that uncovers overlooked issues, clarifies critical next steps, and ensures clients make informed decisions about their care. 

My focus is on those who value their well-being and are committed to protecting their life, health, and financial stability

After years of testing and changing my business model, I’ve realized direct-to-consumer doesn’t work — people don’t know we exist, and they aren’t seeking help until it’s too late. That’s why I’m reaching out to learn from you.

My background is relationship sales and marketing so I am accustomed to finding my referral channels and focusing on them.

However, I have never been able to effectively find them in my area.

A few questions:

How long have you been practicing as an advocate?

A. Do you have referral partners, and if so, who and how did you establish those relationships?

B. Do you offer paid consultations, and how has that affected client engagement and increased your value as a viable service?

C. Do you handle emergency cases, elective procedures, or a mix?

For context, my niche is complex, often misdiagnosed illnesses — autoimmune conditions, environmental illnesses, etc. My focus is on preventing serious, life-altering outcomes before they become crises, not emergencies or senior care.

I’m particularly interested in building referral channels that consistently connect with clients who truly need our services. Any insights or examples would be greatly appreciated.

Thank you!

Sylvia Reisman 

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AnnMarie AnnMarie Cross 2 months ago
THANK YOU @sylvia reisman, for such a GREAT dynamic question.

As we move from 'pre-launch' to really driving traffic to the site, I so hope you get a TON of response. I'm certainly eager to see it.
Sylvia Sylvia Reisman 2 months ago
Thank you AnnMarie! 😀
Morgan Morgan Kelley 1 month ago
Thanks for sharing!
I do this part time, about 10 hours a week for context. My business is 3.5 years old. My clients mainly find me through GNA and word of mouth/referrals.

I offer a free inital consultation to make sure it's a good fit for everyone. There have been a few times where the free consut doesn't lead anywhere for me, and that's okay.

I do know some folks have built referral channels through building relationships with proivders direclty, or through marketing to care facilities.